KOL Distribution
Five hundred creators, and we pick the few whose audience is genuinely your user. Briefed properly, posting in the same window. You approve every name.
ATTENTION
The best product in the category still loses to the one people are talking about. We make sure that's not you.
Average time on one screen before switching. In 2004 it was two and a half minutes.
Gloria Mark, UC IrvineGrowth in LinkedIn posts in a year. Impressions per post fell 23 percent.
Metricool, 39.7m postsDrop in Instagram reach per post while total posts doubled.
Metricool, 2026 studyShare of Product Hunt launches that now get featured. It used to be as high as 98.
Tetriz, Nov 2025Share of launches that finish the day with under 500 visitors.
Waitlister, Dec 2025Every founder we meet has the same problem. They spent two years building something genuinely good, then wrote a launch post that sounds like every other launch post. We find the story that was sitting there the whole time, and we make people care about it.
What we have moved
What we do for AI companies
Five hundred creators, and we pick the few whose audience is genuinely your user. Briefed properly, posting in the same window. You approve every name.
The video, the thread, the timing, the follow-through. Most launches are one post and a hope.
The list, the hunter, the comment cadence, the day after. One launch in ten gets featured. We plan for that.
Content and social run as an operating system, not a posting schedule. Someone owns your feed, and it stops being the founder at one in the morning.
What this is actually about, and the sentence people repeat about you when you are not in the room.
Market, category, positioning, channels, funnel, budget, thirty sixty ninety. The plan before the spend.
We build everything around it, then hold it open for the fortnight most launches waste.
What you are actually about, in one sentence.
Assets built, creators briefed, roster approved by you.
Everything lands together instead of trickling out.
The fortnight every launch wastes.
No four-letter framework. Just a window, and everything timed to it.
The network
In their words
A few of the people we have worked with.
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“Placeholder quote three”
Next
Thirty minutes. Bring the date and what you have built.
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